Create Your First Lead Magnet

Our easy-to-use worksheet will help you identify and better understand your target audience’s goals, motivations, and turn-offs

The Lead Magnet is an irresistible bribe that gives a specific chunk of value to a prospect in exchange for their contact information. This playbook will teach you how to effectively use a Lead Magnet at the start of your Customer Value Optimization Funnel to increase opt-ins and ultimately pay dividends throughout the rest of the system.

Experience Level: Beginners/Intermediate
Price: FREE

What Will I Learn?

  • Understand the objective of creating a Lead Magnet.
  • Create the landing page.
  • Choose a market segment.
  • Develop your promise.
  • Title the Lead Magnet and choose the Lead Magnet type.
  • Create your asset(s). Finalize your delivery.


Lead Magnet worksheet and checklist.

Areas of Focus:



  • Laptop

Interested in holding this workshop topic?

Get in touch with a team member today by filling out the form below or scheduling a discovery call.

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